YouTube Shorts is the video streaming company’s answer to TikTok and it looks like the Google-owned company may also be competing with TikTok Shop, the unique shopping features found on TikTok. From the United States, YouTube is currently test shopping features and affiliate marketing on Shorts with eligible creators.
As reported by Tech Crunch, YouTube has confirmed plans to introduce shopping and affiliate marketing features on Shorts soon. Additionally, the company is testing the possibility of tagging products from the designers’ own stores, through which viewers in the United States, India, Brazil, Canada and Australia can see the tags and purchase them. through Shorts.
YouTube further clarified that the feature will soon expand to more creators and countries. Regarding the affiliate marketing program, YouTube clarified that it will allow creators to earn commissions by purchasing featured products in their shorts and regular videos.
At this time, YouTube has not revealed when the shopping features and affiliate marketing program will become official or if they will be extended to Malaysia. Well, we just have to wait to find out.
In the meantime, what do you think of this direction taken by YouTube? Would you buy items you saw on YouTube Shorts? Share your thoughts with us in the comments below and stay tuned to TechNave for the latest trending tech news like this.